[Fashion]

BIEBER DEBUTS SKYLRK COLLECTION

Justin Bieber launches SKYLRK fashion label with colorful hoodies, bubble-inspired sunglasses, and footwear after leaving Drew House.

image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK
image about Justin Bieber's new fashion brand SKYLRK, describing the first collection's products including hoodies in bright colors, oversized sunglasses with bubble lenses, and two footwear styles. The text explains how this new venture differs from his previous Drew House brand and details the collection's design approach and availability.
SKYLRK

Summary

  • Justin Bieber releases his first SKYLRK collection after teasing the brand for over a year
  • The collection features colorful hoodies, accessories, and footwear with distinctive bubble-inspired designs
  • SKYLRK represents Bieber's departure from Drew House, his previous fashion venture

Justin Bieber has released the inaugural collection from SKYLRK, his new fashion label that emerged after he distanced himself from Drew House. The Canadian musician first hinted at SKYLRK in December 2023, leaving followers uncertain about the project's direction and its relationship to his previous clothing brand.

The collection includes several pieces Bieber has worn on social media over recent months. Two footwear designs anchor the release: the "Chunky Mule" and "Beach Slide," both featuring rounded, bubble-like elements that carry through the brand's aesthetic approach.

Hoodies appear in three colorways that Bieber has named "Fizz" (bright yellow), "Super Blue", and "Smudge" (black). The collection also includes tank tops and beanies, with the latter available in "Gum" pink, "Jelly" red, and "Fizz" yellow options.

The "Upside Down" sunglasses may draw the most attention from the launch. The frames feature an oversized construction with prominent bubble-shaped lenses that establish the collection's visual identity.

Bieber co-founded Drew House with Ryan Good in 2018, but has since ended his involvement with that label. He stated that Drew House no longer reflected his creative direction, prompting the development of SKYLRK as his current fashion focus.

The timing of this release follows approximately 18 months of development since Bieber first mentioned the SKYLRK concept. During this period, he has shared glimpses of various designs through his Instagram account, building anticipation among his fanbase.

The collection is available through SKYLRK's official website. Bieber has not announced specific details about future releases or the brand's long-term plans, though the launch suggests he intends to continue developing the label's offerings.

SKYLRK's design philosophy appears to center on playful, rounded forms that appear across multiple product categories. This aesthetic approach differentiates the brand from Drew House's more streetwear-focused identity.

The footwear models share the same bubble-inspired design language as the sunglasses, creating consistency across the collection's various categories. This unified approach suggests Bieber and his team have developed a clear vision for the brand's future direction.

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Kristin Kaye

Kristin Kaye

Insatiably curious about human expression, she immerses herself in literature, theater, art, and dance. Her academic journey led to degrees in Modern Literature, where she delved into The Furioso, and Historical Sciences with a focus on Contemporary History. Her studies took her to the prestigious Erasmus University Rotterdam, broadening her international perspective.

Her passion for culture isn't confined to personal enjoyment—it spills onto the pages of various publications. There, she explores not only artistic endeavors but also civil rights issues and the myriad ways human culture manifests itself. For her, writing about these topics isn't just a profession; it's an irresistible calling that stems from her deep-seated fascination with the human experience.