LEBRON JAMES UNVEILED RICHARD MILLE LAKERS WATCH

Summary

• Basketball star collaborates with Richard Mille on $450,000 timepiece limited to 150 units
• Design incorporates Lakers team colors through specialized materials and custom branding
• Features James' personal signature and logo placement throughout the watch construction

The collaboration between LeBron James and Swiss luxury watchmaker Richard Mille has produced a timepiece that reflects both the athlete's personal brand and his connection to the Los Angeles Lakers franchise. The watch, carrying a retail price of $450,000, represents a partnership between the basketball player and the high-end manufacturer known for its technical innovations in horology.

Richard Mille constructed the watch using Quartz TPT material for the middle case, rendered in yellow to match the Lakers' primary color scheme. The case back bears James' signature engraved in purple, while his personal logo appears at the twelve o'clock position, executed in green with yellow borders. The hour marker ring features purple detailing, creating a visual connection to the Lakers' secondary colors.

The timepiece incorporates a black textured case material as its foundation, complemented by green accent elements throughout the design. TKM rubber likely forms the construction material for the yellow strap, selected for its durability properties and comfort during wear. The crown mechanism features yellow and green coloring, while the chronograph subdials display teal finishing.

James participated directly in the design process, working with Richard Mille's technical team to specify the color combinations and branding elements. The watch reflects the manufacturer's approach to creating athlete-specific timepieces that incorporate personal and team affiliations into the mechanical design.

The production run consists of exactly 150 pieces, distributed through Richard Mille's authorized dealer network. Each watch includes documentation certifying its position within the limited series, along with specifications detailing the materials and construction methods employed.

This release continues Richard Mille's strategy of partnering with elite athletes across various sports disciplines. The brand has previously collaborated with tennis players, Formula 1 drivers, and other basketball professionals to create specialized timepieces that reflect their respective sports and personal aesthetics.

The watch measures within Richard Mille's standard case dimensions, maintaining compatibility with the brand's existing strap and bracelet options. The movement incorporates the manufacturer's proprietary complications, designed to withstand the physical demands associated with professional athletic activities.

Distribution of the 150 pieces began through Richard Mille's established retail channels, with availability varying by geographic region. The company has not disclosed specific allocation numbers for individual markets or retailers.