LOUIS VUITTON MEN'S PRE-COLLECTION 2026

Summary:

• Louis Vuitton's Men's Pre-Collection Spring/Summer 2026 draws inspiration from British tailoring traditions and countryside aesthetics
• The collection blends formal wear with workwear influences and includes '90s-inspired footwear and accessories
• A pet accessories capsule features Monogram leather collars, leashes, and travel carriers for dogs

Louis Vuitton presents its Men's Pre-Collection for Spring/Summer 2026, photographed by Oliver Hadlee Pearch in the English countryside. The campaign features Jude Bellingham and actor Callum Turner alongside several dogs, all styled within pastoral settings.

Pharrell Williams designed the collection with attention to British tailoring codes. Prince of Wales check waistcoats and structured coats form the formal foundation. These pieces sit alongside workwear elements, a signature focus in Williams' design approach. The mix produces silhouettes that balance tradition with modern proportions.

The footwear selection includes the LV Tilted sneaker, which references skate shoe designs from the 1990s. Bags and backpacks from the LV Touch line accompany the clothing pieces. Each accessory follows the collection's aesthetic direction while serving practical functions.

The campaign introduces a pet accessories capsule. Dogs photographed in the campaign wear pieces from this range, which includes collars and leashes crafted in Monogram leather. The capsule extends to travel pieces: the Speedy Pet Trunk and a backpack designed for transporting pets. The collection features breeds associated with British heritage, including Welsh Corgis, English Cocker Spaniels, and Border Collies.

The styling choices throughout the campaign reflect life in rural England. Tailored garments appear in outdoor contexts rather than formal environments. This approach positions the clothes within daily activities, moving away from traditional luxury fashion presentation.

The Pre-Collection demonstrates how formal menswear adapts to different contexts. Williams integrates structured pieces with casual elements, allowing tailoring to function outside conventional settings. The Prince of Wales check appears on waistcoats and suits but pairs with items like technical fabrics and athletic footwear.

Workwear details show throughout the collection. Construction techniques borrowed from utility clothing inform the design of coats and trousers. These methods create durability while maintaining the refined finish expected from Louis Vuitton craftsmanship.

The LV Touch bag line provides carrying solutions for different needs. Backpacks offer functionality for daily use, while structured bags serve more formal occasions. Each piece features signature Louis Vuitton detailing adapted to the collection's overall design language.

The '90s skate influence appears most clearly in the footwear. The LV Tilted sneaker uses proportions and construction methods from that era's skate shoes. This reference point brings a specific cultural context to the collection while maintaining design coherence with other pieces.

Photography for the campaign places subjects in countryside locations. Stone walls, open fields, and country estates provide the backdrop. This setting choice reinforces the connection to British tradition while suggesting a lifestyle beyond urban centers.

The pet accessories capsule extends the Louis Vuitton aesthetic to a new category. Each piece maintains the quality standards of the main line. The Speedy Pet Trunk references the brand's travel heritage, adapting iconic designs for pet transport needs.

Release dates divide the collection into two chapters. The first becomes available in stores starting October 30. The second chapter launches on November 11. This staggered release allows the brand to present the collection in distinct phases.

The campaign positions tailoring within a relaxed context. Formal pieces lose their association with strict dress codes. This shift reflects broader changes in how people approach dress and where they wear different types of clothing.

Williams' design approach for this collection shows his interpretation of Louis Vuitton codes. He draws from British tailoring history while incorporating influences from streetwear and workwear. The result balances multiple references without prioritizing one aesthetic over others.