SKIMS has announced a new partnership with outdoor apparel brand The North Face, launching a limited-edition capsule collection focused on après-ski wear. The collaboration merges SKIMS' body-conscious design philosophy with The North Face's technical outdoor expertise.
The collection features archive-inspired pieces reimagined with innovative fits and an earthy color palette. Key design elements include form-fitting silhouettes that emphasize body contours while maintaining functional outdoor performance.
Two distinctive marketing campaigns showcase the collection's essence. The first, photographed by Vanessa Beecroft, captures models against the dramatic mountain landscapes of Chile. The second features SKIMS founder Kim Kardashian, photographed by Donna Trope, wearing the Dot Knit Top and Dot Knit Bottom.
Executives from both brands highlighted the collaboration's strategic alignment. Jens Grede, SKIMS CEO, emphasized the brand's commitment to developing adaptive solutions for customers. David Whetstone, The North Face's Director of Collaborations and Energy, noted the partnership's focus on maintaining each brand's core strengths.
Kardashian described the collection as a meaningful first venture into winter sportswear, drawing inspiration from her personal ski experiences. She positioned the line as a balance between functional clothing and aesthetic appeal.
The collection will be available online and through select retailers starting December 10th, offering consumers a unique intersection of performance wear and contemporary design.
