ROCKY'S RAY-BAN COLLECTION GOES ALL-BLACK

A$AP Rocky unveils his second Ray-Ban collection as Creative Director featuring three all-black Ultra Wrap sunglasses models.

image about A$AP Rocky's new Ray-Ban sunglasses collection. The rapper, serving as Ray-Ban's Creative Director, has released three black sunglasses models called Ultra Wrap 001, 002, and 003. The frames were shown at his Paris Fashion Week runway show and are available on Ray-Ban's website.
Ray-Ban
image about A$AP Rocky's new Ray-Ban sunglasses collection. The rapper, serving as Ray-Ban's Creative Director, has released three black sunglasses models called Ultra Wrap 001, 002, and 003. The frames were shown at his Paris Fashion Week runway show and are available on Ray-Ban's website.
Ray-Ban
image about A$AP Rocky's new Ray-Ban sunglasses collection. The rapper, serving as Ray-Ban's Creative Director, has released three black sunglasses models called Ultra Wrap 001, 002, and 003. The frames were shown at his Paris Fashion Week runway show and are available on Ray-Ban's website.
Ray-Ban
image about A$AP Rocky's new Ray-Ban sunglasses collection. The rapper, serving as Ray-Ban's Creative Director, has released three black sunglasses models called Ultra Wrap 001, 002, and 003. The frames were shown at his Paris Fashion Week runway show and are available on Ray-Ban's website.
Ray-Ban

Summary

  • A$AP Rocky releases his second Ray-Ban collection as Creative Director, called "Next Generation"
  • Three all-black sunglasses models debut: Ultra Wrap 001, 002, and 003
  • The frames were first shown at Rocky's AWGE runway show during Paris Fashion Week

A$AP Rocky has released his second collection as Ray-Ban's Creative Director. The "Next Generation" range includes three sunglasses models that maintain the forward-looking aesthetic Rocky typically brings to his projects.

The rapper first took on the Creative Director role earlier this year, following his initial Wayfarer Puffer release last month. His approach to design consistently emphasizes future-oriented concepts across his music and fashion work.

Rocky premiered the Ultra Wrap frames at his AWGE runway presentation during Paris Fashion Week. The collection marks a departure from his previous Ray-Ban work, which featured multiple bright colors. This time, all three models use black frames exclusively.

The Ultra Wrap 001 features an expanded wraparound shape that extends around the sides of the face. The 002 model emphasizes thicker temple arms as its primary design element. The Ultra Wrap 003 combines aspects of both previous models, pairing wraparound lenses with substantial curved temples.

Each frame maintains the curved aesthetic that defines the collection. The black color scheme creates a uniform look across all three models, contrasting with Rocky's earlier colorful Wayfarer designs.

The sunglasses continue Rocky's pattern of incorporating futuristic elements into traditional eyewear silhouettes. His role as Ray-Ban's first Creative Director represents an ongoing partnership between the musician and the eyewear brand.

The "Next Generation" collection is available through Ray-Ban's official website. The frames represent Rocky's second major release since accepting the Creative Director position.

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Eric Grischott

Eric Grischott

Born in Groningen in 1991, Eric Grischott is a linguist with a deep-rooted passion for art, music, and fashion. His academic journey led him to graduate in languages, further enriching his linguistic prowess. His thirst for knowledge and cultural immersion took him abroad, where he gained invaluable experience and insights. Eric’s linguistic expertise is not confined to just theory. He has honed his skills in French and German through specialized DELF and DELE courses, demonstrating his commitment to mastering these languages. His passions extend beyond languages, encompassing the creative realms of art, the rhythmic world of music, and the dynamic sphere of fashion.