Summary:
- Baara launches "PANAME" tracksuit inspired by PSG's 1993 jersey design
- Collection celebrates PSG's recent Champions League victory against Inter Milan
- Design references the club's historic 1993 comeback against Real Madrid in European competition
Parisian fashion brand Baara has released a new tracksuit collection timed to coincide with Paris Saint-Germain's recent Champions League triumph. Paris Saint-Germain won the match 5–0 for their first European Cup title against Inter Milan on May 31, 2025, in Munich.
The collection centers around the "PANAME" tracksuit, named after the colloquial Parisian term for Paris. The design draws inspiration from a PSG jersey from 1993, specifically chosen to commemorate what the brand considers one of the club's most memorable kit designs.
Baara's choice of the 1993 jersey connects to a particular moment in PSG's European history. That year, the club faced Real Madrid in what was then known as the UEFA Cup, now the Champions League. The match became notable for PSG's comeback after trailing 3-1 from the first leg. The team secured qualification with a last-minute header at the Parc des Princes, completing a turnaround that established PSG's presence in European football.
The tracksuit release follows PSG's completion of their long-pursued Champions League objective. The club had previously reached the final in 2020 but lost to Bayern Munich. The French side dominated a one-sided showpiece event to finish the European football season, at the Allianz Arena in Munich, Germany this year, marking their first European Cup victory.
Baara positions itself as a brand that represents Parisian cultural values through its clothing designs. The company views the tracksuit as part of its mission to reflect the city's sporting heritage and cultural identity through fashion.
The timing of the release capitalizes on the city's celebration of PSG's historic victory, with the brand using the moment to connect contemporary success with past achievements that helped shape the club's European identity.
The Tracksuit will be available on Baara's website this Sunday 6PM (Paris Time).
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Kristin Kaye
Insatiably curious about human expression, she immerses herself in literature, theater, art, and dance. Her academic journey led to degrees in Modern Literature, where she delved into The Furioso, and Historical Sciences with a focus on Contemporary History. Her studies took her to the prestigious Erasmus University Rotterdam, broadening her international perspective.
Her passion for culture isn't confined to personal enjoyment—it spills onto the pages of various publications. There, she explores not only artistic endeavors but also civil rights issues and the myriad ways human culture manifests itself. For her, writing about these topics isn't just a profession; it's an irresistible calling that stems from her deep-seated fascination with the human experience.