[Fashion]

BURNA BOY AND ON RELEASE FIRST SNEAKER COLLECTION

Burna Boy and On released their first sneaker collection on 22 October, led by a red Cloudmonster and a white Roger Clubhouse.

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image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy.
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 2 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 3 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 4 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 5 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 6 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 7 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 8 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 9 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 10 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 11 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 12 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 13 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 14 of 15)
On
image about the first footwear collection from On and Burna Boy. It covers the all-red Cloudmonster BB, the white THE ROGER Clubhouse BB, prices in dollars and euros, the campaign and where to buy. (image 15 of 15)
On

Summary:

  • On and Burna Boy released their first footwear collection on 22 October 2026.
  • The Cloudmonster BB costs $180 (about €161) and THE ROGER Clubhouse BB costs $150 (about €134).
  • Both shoes are sold on the websites of On and Foot Locker.

On, the Swiss sportswear brand, released a first footwear collection with Burna Boy on 22 October. The Grammy-winning Nigerian artist entered a multi-year partnership with the brand on 4 September 2025 and took the title of Clubhouse President. In December 2025, On and Burna Boy hosted a dinner in Lagos to mark the partnership. The collection arrived more than a year after the announcement.

The Cloudmonster BB is a running shoe in the limited-edition Sienna colorway. Bright red covers the upper and the max-cushioned sole, and darker shades mark the branding. The price is $180 (about €161).

THE ROGER Clubhouse BB takes the opposite approach. The tennis shoe comes in the White and Mars colorway, with shaggy laces and two red stitched accents on the heel. THE ROGER line is named after Roger Federer, a co-owner of On. You pay $150 (about €134).

The launch belongs to a campaign called “No Giant Stands Alone.” The campaign places Burna Boy next to his friends, family and inner circle. Bafic directed a series of behind-the-scenes documentary-style films about the relationships and creative processes inside Burna Boy’s inner circle.

The collection also includes a third model, the Cloudtilt Remix. You find the Cloudmonster BB and THE ROGER Clubhouse BB on the websites of On and Foot Locker.

When On announced the partnership in September 2025, Burna Boy said everything he does comes from the same place: music, sport, community and culture. He added, “Our partnership is about shaking things up and creating new energy in the world of sports.”

Eric Grischott

Born in Groningen in 1991, Eric Grischott is a linguist with a deep-rooted passion for art, music, and fashion. His academic journey led him to graduate in languages, further enriching his linguistic prowess. His thirst for knowledge and cultural immersion took him abroad, where he gained invaluable experience and insights. Eric’s linguistic expertise is not confined to just theory. He has honed his skills in French and German through specialized DELF and DELE courses, demonstrating his commitment to mastering these languages. His passions extend beyond languages, encompassing the creative realms of art, the rhythmic world of music, and the dynamic sphere of fashion.

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