Summary:
- Jil Sander and Puma previewed updated Speedcat and Suede sneakers at Milan Fashion Week SS27.
- Guests including Meadow Walker, Space Afrika, and King Princess wore the black and white models.
- Creative director Simone Bellotti stripped back the design, replacing standard side stripes with perforated details.
You saw the first preview of the new Jil Sander and Puma partnership during Milan Fashion Week. At the Spring/Summer 2027 runway presentation, front-row guests wore unreleased versions of classic Puma footwear. Model Meadow Walker, musical duo Space Afrika, and singer King Princess arrived wearing updated Speedcat shoes on their feet.
Creative director Simone Bellotti selected two core silhouettes for this upcoming footwear collection. He chose the Speedcat and the Suede. Bellotti removed heavy panelling from both shoe designs. He replaced the traditional stitched Puma Formstrip with a subtle perforated shadow line along the side upper. The black Speedcat features full leather construction across the upper. A small gold Jil Sander logo sits on the lacing system near the top tongue. The white Speedcat uses smooth suede accents on the side panels for material contrast. A minimalist Suede sneaker completes the product lineup.
Bellotti favors slim profiles over chunky footwear trends. His design approach strips away excess padding to emphasize clean shoe shapes and raw materials. This project expands a historical connection between both fashion houses. Jil Sander and Puma first joined forces in 1998 on the King athletic shoe. The original 1998 partnership introduced luxury fashion design to sport footwear. Earlier in 2026, the two labels released the thin-soled K-Street sneaker and revived the classic King Avanti model.
You will find these shoes in select retail stores during the first half of 2027. Puma and Jil Sander have not published official retail prices in euros (€) for the Speedcat or Suede models. You should monitor release announcements from both brands as the Spring/Summer 2027 fashion season approaches.
Kristin Kaye
Insatiably curious about human expression, she immerses herself in literature, theater, art, and dance. Her academic journey led to degrees in Modern Literature, where she delved into The Furioso, and Historical Sciences with a focus on Contemporary History. Her studies took her to the prestigious Erasmus University Rotterdam, broadening her international perspective.
Her passion for culture isn't confined to personal enjoyment—it spills onto the pages of various publications. There, she explores not only artistic endeavors but also civil rights issues and the myriad ways human culture manifests itself. For her, writing about these topics isn't just a profession; it's an irresistible calling that stems from her deep-seated fascination with the human experience.
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