PORSCHE PARTNERS WITH ARTHUR KAR FOR CARRERA GT ANNIVERSARY

Porsche

Summary:

• Arthur Kar returns as Creative Director for Porsche's September 2025 Carrera GT anniversary collection
• The capsule combines automotive heritage with L'Art de L'Automobile's street fashion approach
• Partnership builds on previous collaborations including the 968 L'Art project and Tokyo collection

Arthur Kar will lead the creative direction of a new Porsche collection scheduled for September 2025. The Paris-based designer, who founded L'Art de L'Automobile, takes on the role as the German automaker marks 25 years since the Carrera GT's introduction.

The upcoming capsule draws inspiration from the V10-powered supercar, which debuted in 2000 and remained in production until 2007. Kar's approach will blend automotive design elements with contemporary streetwear, continuing a partnership that started four years ago.

The collaboration first emerged in 2021 when Kar worked on the 968 L'Art, a custom interpretation of Porsche's 1990s sports car. Two years later, the duo produced a Tokyo-themed collection that explored Japanese car culture through clothing and accessories.

Kar described his connection to the Carrera GT, calling it his preferred vehicle from Porsche's lineup. He emphasized the model's role as both a mechanical achievement and a cultural symbol, representing what he sees as the intersection of engineering and emotion in automotive design.

Stefan Buescher, who heads Porsche Lifestyle Group, highlighted Kar's understanding of how car culture connects with younger demographics. The executive noted that Kar's work appeals to people interested in both automotive history and fashion trends.

The Carrera GT holds particular significance in Porsche's history as a limited-production model that bridged the gap between racing technology and road-legal vehicles. Its naturally aspirated V10 engine, derived from a cancelled Formula One project, produced 612 horsepower and helped establish the car's reputation among collectors.

Porsche produced 1,270 units of the Carrera GT during its seven-year run. The model featured a carbon fiber monocoque chassis, ceramic composite clutch, and manual transmission at a time when many manufacturers were moving toward automated systems.

Details about the September collection remain limited, with both Porsche and Kar maintaining discretion about specific products, pricing, or availability. The companies have indicated that the line will reflect the Carrera GT's design language while incorporating Kar's aesthetic approach to automotive-inspired fashion.

This anniversary project represents Porsche's continued expansion into lifestyle products and cultural partnerships. The company has increasingly worked with designers and artists to create collections that extend beyond traditional automotive merchandise, targeting consumers who appreciate both car culture and contemporary design.

The timing coincides with renewed interest in the Carrera GT, which has seen its market value increase substantially in recent years as collectors recognize its significance within Porsche's model history.