NIKE AND LISA LAUNCH 1971 MOON SHOE

Nike partners with BLACKPINK's LISA to relaunch the 1971 Moon Shoe. The October 2026 release features a red colorway and classic waffle sole.

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Summary:

Nike releases the 1971 Moon Shoe globally on October 1, 2026
BLACKPINK member LISA fronts the red color-blocked footwear campaign
Bill Bowerman created the original waffle sole prototype for runners

The Nike Moon Shoe returns to shelves on October 1, 2026. Nike chose BLACKPINK member LISA to lead the global campaign for this footwear release. Bill Bowerman designed the original version in 1971 to improve running speed on athletic tracks. The co-founder used a kitchen waffle iron to build the distinct traction sole.

You see LISA standing on a simulated lunar surface in the new visual material. The singer wears a red color-blocked version of the sneaker. The soundtrack features the 1964 song Mister Magic Moon by The Kim Sisters. The campaign connects historic Korean music exports with contemporary global pop culture.

Nike repositions the former track runner as an everyday lifestyle sneaker. The silhouette maintains a low-profile construction and exposes the original traction elements. The release follows a recent collaboration with French fashion house Jacquemus. You find the latest versions available through the official Nike website and selected international retailers.

The historical significance of this model affects the current sneaker market. An original pair from the 1972 Olympic Trials sold at Sotheby's in 2019. The auction fetched $437,500 (€395,000) for a single unworn pair. The record price established the runner as a museum-level artifact.

The 2026 relaunch makes the design accessible to everyday consumers. You purchase a piece of sports history adapted for modern city wear. The shoe features updated materials suited for daily use while keeping the 1971 aesthetic intact.

Kristin Kaye

Insatiably curious about human expression, she immerses herself in literature, theater, art, and dance. Her academic journey led to degrees in Modern Literature, where she delved into The Furioso, and Historical Sciences with a focus on Contemporary History. Her studies took her to the prestigious Erasmus University Rotterdam, broadening her international perspective.

Her passion for culture isn't confined to personal enjoyment—it spills onto the pages of various publications. There, she explores not only artistic endeavors but also civil rights issues and the myriad ways human culture manifests itself. For her, writing about these topics isn't just a profession; it's an irresistible calling that stems from her deep-seated fascination with the human experience.